Calculating CO2 impact
Calculating the impact of your Do Actions is at the heart of Do Nation. This article explains how and why we calculate carbon savings for the Do Actions.
How do you calculate the carbon savings?
Do you only measure CO2 impacts?
Measuring the impact of campaigns
How do you calculate the carbon savings?
- People do the Do Actions over the full two months (their 'potential savings'). This gets adjusted when they return to confirm how they got on, depending on how they said they did - that's then published as their 'confirmed savings'.
- We then calculate their 'annual savings' based off their confirmed savings and how much they said they'd continue it.
- There are some one-off actions, such as Clean your bills and Light the way, which you do once and they immediately lock in a long-term saving. For these actions, the we calculate upfront the savings that will be accrued over 1 year.
- An emission factor of 0.31598 kgCO2 per kWh of grid electricity (DEFRA conversion factors 2019) is used.
- A fuel price conversion factor of 0.1839 £/kWh of electricity (BEIS 2019) was used.
- The average household has 2.4 occupants.
Do you only measure CO2 impacts?
We also measure waste and water savings, although this impact data is only available on Plus and Enterprise programmes, on the programme admin’s impact dashboards.
We believe in a lot more than just carbon, water and waste though. We're strong advocates of a more holistic view of sustainability: health, wellbeing, community, biodiversity, pollution - all of it matters.
Hopefully that’s made clear through the site. And one day, we might even have metrics for these too.
Measuring the impact of campaigns
Organisations with Pro or Plus accounts can view the impact of their campaigns via the admin dashboard within their organisation's page.
This is outlined in more detail in our article: Measuring the impact of your campaign.